Bosch Launches New Sensory Campaign For ICON Beam Windshield Wiper Blades
Bosch says the new campaign will highlight the chaos and stress that occurs when driving in extreme weather, paired with the sense of calm and confidence once certainty is restored.
Bosch Expands Braking And Rotating Machine Product Lines
New part number additions now cover more than 11 million vehicles in operation in the U.S. and Canada.
Bosch Giving Track Contributes $20,000 To Team-Specified Charities Throughout The 2017 Monster Energy NASCAR Cup Series
Drivers from Bosch-sponsored teams, including Team Penske, Hendrick Motorsports, Joe Gibbs Racing and Richard Childress Racing earned contributions through cup series wins.
Bosch IT Head Dr. Elmar Pritsch Named CIO Of The Year
“The honor serves as a source of motivation and an obligation at the same time to continue down our path toward increasingly data-driven business,” said Pritsch, who has been in charge of the IT department since 2015.
Bosch Expands Coverage To More Than 48.8M Vehicles In November
Bosch has added new parts coverage for vehicles from Chrysler, Volkswagen, Mercedes-Benz, BMW, Acura, Ford, Mazda and more.
Bosch Giving Track Announces $3,000 In Contributions To The Kyle Busch Foundation And The Checkered Flag Foundation
Bosch Giving Track has contributed a total of $19,000 in donations this season following wins by drivers of sponsored teams.
Bosch Introduces New Heavy-Duty Diagnostic Tool Package
The new tool package features all-makes coverage, OE-specific data, and engine, brake, transmission and ABS coverage.
Bosch Opens An IT Campus In Stuttgart-Feuerbach, Germany
Around 2,000 of the operating unit’s 7,500 associates work at the state-of-the-art campus, which is set to further accelerate Bosch’s transformation process into an IoT company.
Bosch Introduces Snow Driver Windshield Wiper Blade
The Bosch Snow Driver is equipped with the Click-On adapter system, offering 96 percent coverage with just 12 part numbers.
Bosch Successfully Defends Brand And Trademark Against Counterfeits
The complaint alleged that SIC Autoparts LLC offered for sale and sold counterfeit Bosch automotive aftermarket products. SIC purchased counterfeit products from non-Bosch vendors, including several in China.