AAIA Unveils New Online Industry Events Calendar
Adding to its list of helpful resources for members, the Automotive Aftermarket Industry Association’s (AAIA) web site now features a searchable online industry events calendar.
Lowe’s Knows!
As a homeowner, I spend a fair amount of time and money at my local Lowe’s store. I go there for just about all of my house-fixing projects: paint, light bulbs, tools, etc. I choose Lowe’s because I find their employees to be knowledgeable, and they have what I need (sound familiar?).
Carl Edwards to Appear at Superchips SEMA Booth
Superchips, manufacturer of Max MicroTuners, has announced that Carl Edwards, 2003 Rookie of the year, driver of the # 99 Superchips NASCAR Craftsman Truck and the #99 Nextel Cup car, will be on hand to sign autographs at its booth at this year’s SEMA Show.
Pronto Adds New California Member
Continuing the aggressive growth spurt that it has been on for the past several months, National Pronto Association announced yesterday that California-based Smothers Auto Parts and Performance Accessories has joined the programmed distribution group.
Equus Products Introduces Its New INNOVA 3110 CanOBD2 Code Reader
Equus Products, a leading manufacturer and distributor of test equipment, gauges and tachometers for the automotive aftermarket, has announced the launch of its new INNOVA 3110 CanOBD2 Code Reader. The new INNOVA 3110 CanOBD2 Code Reader is the next generation in code readers from Equus. The INNOVA 3110 CanOBD2 Code Reader is designed to appeal to a broad audience, including professional automotive technicians, do-it-yourselfers and consumers.
Limited Seating Available for Executive Seminars at AAPEX
Sign up today while space is still available to take away real ROI from one or all four exclusive Executive Sunrise Seminars at this year’s AAPEX show. Top executives from FedEx Ground, Harley-Davidson Motor Company, Avicon, along with drag racing legend John Force will jump-start your mornings on Tuesday, Nov. 3 and Thursday, Nov. 5.
How To Inspire Managers & Sales People To Do Their Best And Win (Lessons From Racing)
This year at University Forum, popular motorsports anchor Rick Benjamin and Tom Easton, AAP, a senior partner with Essential Action Design Group, will use lessons from racing to show you how to inspire managers and sales people to do their best.The University of the Aftermarket’s annual University Forum can help you stay competitive, and keep pace with our ever-changing market. The event takes place on Sunday, Oct. 31 prior to the kickoff of AAPEX 2004.
Turtle Wax Plans Youth Marketing Initiatives Including Sweepstakes and Tour
Turtle Wax, the number one selling brand of car care products in the world, will be combining state-of-the-art technology with authentic grass roots marketing for its upcoming 2005 Turtle Wax “Get Waxed Tour”, and Turtle Wax “Get Waxed Tour” Sweepstakes. As one of its primary marketing initiatives in 2005, Turtle Wax plans to enter the youth auto culture market by way of a tour, sweepstakes and the creation of two highly modified “Get Waxed” show cars. The nation-wide tour will bring the Turtle Wax brand to select leading car culture and youth-oriented lifestyle events. The company plans to reveal details of the tour and sweepstakes next month at the SEMA show at Las Vegas.
Robert Yates to Appear at Loctite AAPEX Booth
Robert Yates, NASCAR Team Owner and engine builder, along with his #38 M&M Ford Simulator will be at the Loctite booth #272 at this year’s AAPEX show. Yates will be signing autographs for show visitors from 10 a.m. to 12 noon on Tuesday, November 2. The #38 simulator will be on display and AAPEX attendees will be able to test their skill levels throughout the show. Race theme prizes featuring the #38 car and product demonstrations will also be featured during the show.
Street Glow Announces the Creation of Street Glow International
Street Glow Inc., which produces performance lighting products for the aftermarket, has announced the creation of Street Glow International, an affiliate of Street Glow, Inc. In June of this year Street Glow announced that it had signed a letter of intent to sell a portion of ownership to a Chinese investment group called Street Glow (Hong Kong), Ltd. This group includes members from Street Glow’s long-time Chinese vendor which manufactures virtually all of the Street Glow brand of Auto-Neon and performance lighting products. This announcement marks the completion of that sale.