HUDSON, Ohio – Automotive market research firm Hedges & Co. has announced the availability of new part-specific research reports available for instant download online.
 
Hedges & Co. now offers market research reports on automotive enthusiasts' buying behavior and brand perceptions in its new online Market Research Store at HedgesCompany.com. The online store offers the company's new part-specific BuyerZoom and BrandZoom research reports.
 
The reports are based on research compiled from surveys sent to more than 100,000 automotive enthusiasts. Both reports show data in an easy-to-read graph format with bullet point summaries of key findings, according to the company.
 
BuyerZoom and BrandZoom reports are currently available for camshafts, crankshafts, cylinder heads and gaskets. Together, both research reports provide business owners and managers with a complete picture of how consumers view these types of parts, the company says. Additional reports to be added in the next few weeks include bearings, carburetors, connecting rods, engine blocks, engine fasteners, fuel and oil pumps, intake manifolds, valve lifters, pistons, push rods, rocker arms, valves, valve covers and valve springs.
 
BuyerZoom and BrandZoom reports can be purchased using a major credit card and are instantly available for download as a PDF file.